Meet Panda Sal’s and White Rice
Panda Sal’s and White Rice are sister restaurants run by Prince Robledo — first-time restaurateur and proud Filipino-American entrepreneur. Panda Sal’s brings a Filipino-inspired twist to the classic Smashburger, while White Rice celebrates traditional Filipino rice bowls with a modern touch.
Both brands share a single mission: to introduce Filipino culture and cuisine to a wider audience.
"We’re bringing Filipino food and culture to the masses. It’s a perfect entry-level experience — and DoorDash helps our customers have access to our culture and stay open-minded about what it is."
The challenge: Managing growth as a new restaurateur
As a new business owner, manager, and line cook, Robledo faced the daily grind of wearing every hat. With both restaurants open for less than a year, the biggest challenge was managing operations while still reaching new customers.
Creating an in-house delivery system was not an option — it required time, technology, and staff the team didn’t have. The goal was simple: find a reliable way to get great Filipino food into more hands, without complicating workflows or adding costs.
The solution: Simple integrations with DoorDash
DoorDash became an essential partner for both Panda Sal’s and White Rice. Its seamless POS integrations and flexible delivery options helped streamline operations and expand reach. For White Rice, DoorDash online ordering became the primary digital sales channel — helping them take direct, commission-free* orders on their own channels.
"The flexibility with using DoorDash is tremendous… It's a no-brainer. It just works automatically, we don't have to think of it twice. It all integrates in our POS systems, the ticketing system, and all of that comes out printed, and it's just seamless.”
The results: Streamlined operations and new customer reach
Panda Sal’s and White Rice saw increased traffic, smoother operations, and lower operating costs. They strengthened that growth with commission-free* online ordering powered by DoorDash’s proven technology, available to every business on the Commerce Platform.
Integrating DoorDash into their workflow lets them avoid the hassle of in-house delivery. Orders go directly through their point-of-sale (POS) and ticketing systems, printing automatically without the need for extra checks or manual entry.
Both restaurants now reach new customers daily — many of whom are discovering Filipino cuisine for the first time. As a result, both brands have built strong reputations in their community — and when locals search for "Filipino rice bowls," or "Smashburgers," Panda Sal’s and White Rice rank at the top in their area.
Explore Online Ordering*2.9% + $0.30 payment processing fee applies
