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Grow sales on your own channels with the DoorDash Commerce Platform

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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

Disclaimer

If you'd like to request an integration, click “Request partner” below

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With Online Ordering, orders placed through your own channels (website, native apps, social media, Google page) show up on your POS.POS and Aggregator / Middlewares that support these features offer more streamlined Online Ordering integrations:

Channel based menus & pricing

Channel based order tags

Staff tips

What is DoorDash Online Ordering?

Live menu sync

Order ready signal

Real-time 86ing

Self-guided store setup

Self-serve integration activation

What features are required for Preferred Integration status?

Discover local, on-demand delivery or pickup from restaurants, grocery, convenience stores, and more.

I'm a Customer...

Our signup process takes just a few minutes, and most Dashers can start earning within days.

I want to Dash...

Grow your business and reach new customers on the DoorDash App or on your website by partnering with us.

I'm a Merchant...

Build your brand, expand your reach, and learn everything you need to know to promote your business.

Mx - Alcohol Visitors

Mx - Sponsored Listings Visitors

Mx - Promotions Visitors 

Mx - Returning Marketplace Users

Ninetailed - EN US Only

Ninetailed - Returning Users

Traffic includes: 
utm_source=Google&utm_medium=Paid_Display
utm_source=Google&utm_medium=Paid_Search
utm_source=Bing&utm_medium=Paid_Search

NT - Paid Search & Display Traffic (BOF)

Ninetailed - US Only (New)

Ninetailed - US Only

Catering Traffic

Ninetailed - EN Only

Ninetailed Audience - Cx Reach - David Cohen

Ninetailed - Mx - Profitability - Brett Geigher 

Ninetailed - Mx - Cx Reach - Nicole Bean

Ninetailed - Mx - Profitability - Angela Wright

Includes users who visited landing pages with clean URLs (ie: URLs without query parameters).
This typically filters for traffic from non-paid sources, such as organic search, direct visits, or untagged referrals, and excludes most paid media, tracked email, or campaign links that use UTM parameters.

Ninetailed - Non-paid Traffic [Testing]

Ninetailed - UTM Parameter

Ninetailed - Content ID

Ninetailed - Desktop Only

Ninetailed - Event based

We think by focusing on the pricing plan module and adding it top of fold, we will increase conversion.

Mx - Ninetailed - Marketplace Pricing v Content Test

Mx - Homepage - Content Retargeting - Promotions

Mx - Homepage - Content Retargeting - Alcohol

Mx - Homepage - Content Retargeting - Sponsored Listings

Mx - Ninetailed - Homepage Hero Returning Users - Recommended Product

When users return to the Marketplace Landing page, they see a "Welcome Back" Message in the Hero

Mx - Ninetailed Personalization - Marketplace Returning users

For returning users, show a "welcome back" message in the hero for Homepage

Mx - Ninetailed Personalization - Homepage Returning Users

Mx - Ninetailed - Homepage Hero Returning Users Messaging

For returning users, show a "welcome back" message

Mx - MP Page - Returning Users

Mx - Ninetailed Experience - Cx Reach - David Cohen

More benefit-driven, Dasher-first language (highlighting earnings, variety, and flexibility) will increase engagement and conversion versus generic product naming. https://docs.google.com/document/d/17IbgVyIBWxOQrlPFMwRRjaDz579xRI4KZXQQ7F3Y4qs/edit?usp=sharing

Dx - Ninetailed - Shop & Deliver Homepage Hero Test

Hypothesis: If we replace current homepage copy with concise, benefit-forward messaging and value proof points similar to those used by UberEats and ChowNow, then we will increase lead form submissions from merchants because the new positioning will better align with their priorities and decision-making criteria.


Brief: https://docs.google.com/document/d/1idJE_EGsJwgSjr0o9LpM3phFoPEpK0mV8WeX0YSJwtA/edit?tab=t.0

Mx - Ninetailed - Homepage Hero Copy Test

The purpose of this test is to ramp up the new signup flow. 

Dx - Ninetailed - Login V3 Ramp Up

Shortening the page will improve lead form submissions. 

Mx - Ninetailed - Online Ordering - Shorter Page

Mx - Ninetailed - Homepage Image Test

Mx - Ninetailed - DCP - Video

[NT-5] DDfb Ninetailed testing

DDfB Pharma CTA: Connect Now vs Connect with Sales

[NT-4] DDfB Ninetailed Prod Testing

[NT-2] Dx Production Testing

If we replace the form on Commerce Platform page with a video, conversion will stay flat. 
https://app.amplitude.com/analytics/doordash/chart/xj3wwwpg?source=copy+url

Mx - Ninetailed - DCP Hero

DDfB - Ninetailed Catering - Order now/Concierge form Test

Variant with new headline + imagery will result in improved conversions. 

Mx - Ninetailed - Alcohol Hero Test

Mx - Ninetailed - DCP Form Test - Shortened Version

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test [Inactive]

A/B test restaurants page hero embedded or not

Mx - Restaurants Page Test Allie

Test (Mx) - Ninetailed - Conference 

test

Mx - Ninetailed Experience - Cx Reach - Nicole Bean

Mx - Ninetailed Experience - Profitability - Angela

Mx - Ninetailed Experience - Profitability - Brett

Mx - Ninetailed - DCP Form - Header Copy Test

Will having hero / not having hero drive better performance? 

Mx - Restaurants - Hero Test - Susan

Adding social proof into the hero of the Online Ordering page will increase conversion rate. 

Mx - Ninetailed - Online Ordering Social Proof

Testing headline + form on page  vs. headline + form behind button + photo. If including the photo doesn't hurt conversion we'd like to go that route

Mx - Ninetailed - Online Ordering Hero with Form Embedded

Dx - Ninetailed - Getting Started Hero Banner Test

DDfB CTA Button Connect Now vs Connect with Sales

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

[NT-3] Mx Ninetailed Prod Testing

By tailoring the 'Main Street Summit: Los Angeles' section's language and call-to-action to emphasize local engagement, community support, and innovative solutions for small-to-medium businesses in the tech space, we can increase engagement among the 'Ninetailed - EN US Only' audience. This personalization will highlight DoorDash's commitment to fostering community connections and supporting local commerce, which is likely to resonate with the audience's values and interests.

Community-Focused Personalization

Mx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

Discover 12 proven strategies to build a restaurant website that boosts sales, drives loyalty, and grows your business.



Mx Blog - How to Build a Restaurant Website That Converts in 2026 - Hero

United States

How to Build a Restaurant Website That Converts in 2026

From loyalty programs to email marketing and from special events to promotions, here are some easy ways to attract new customers to your restaurant and boost sales.

Mx - How to Attract New Customers to Your Restaurant - Header

Global

How to Attract New Customers to Your Restaurant

Discover 12 proven strategies to build a restaurant website that boosts sales, drives loyalty, and grows your business.

Mx - DCP - Restaurant Website - Header

United States, Canada & Australia

Increase sales, find new customers, plan for high volume days, and spread some joy during the 2025 holiday season with these holiday marketing tips for restaurants.

Mx Blog - Holiday Marketing Tips for Restaurants

12 Holiday Marketing Tips for Restaurants

Why adding visuals on your store page matters — and how DoorDash helps you make the most of them.

Mx - Instagram Connector - Header

Turn Instagram Followers Into Orders 

Looking to drum up sales this winter? Use these restaurant marketing tips to attract diners during the colder months. 

Mx - Learning Center - Live Order Management - Header

11 Foolproof Tips for Marketing Your Restaurant This Winter

Mx Blog - Winter Holiday Marketing - Header Image

Learn how to create a great restaurant website design that attracts customers and boosts your restaurant's growth, plus see real restaurant website examples.

Mx - Restaurant Website - Header

How to Create a Restaurant Website Design that Sells (With Real Examples)

Get 60 pizza captions for Instagram designed to attract customers, grow your local following, and drive more online orders through your pizza shop's website.

Mx Blog - Commerce Platform - Pizza Captions for Instagram

60 Pizza Captions for Instagram to Grow Your Restaurant’s Reach

Learn how to create a custom restaurant email blast that boosts repeat orders, builds loyalty, and saves time with the DoorDash Commerce Platform Pro package.

Mx Blog - Commerce Platform - Restaurant Email Blast

How to Create a Restaurant Email Blast That Drives More Orders

Looking for a restaurant website designer? Read this guide to learn what to look for, how hiring the right restaurant designer can impact your business, and more.

Mx Blog - Commerce Platform - Restaurant Website Designer

How to Choose the Right Restaurant Website Designer for Your Business

Learn proven strategies to promote a pizza business in 2025 and beyond with online ordering, loyalty programs, automated emails, text message marketing, and more.

Mx Blog - Commerce Platform - Promote a Pizza Business

Smart Ways to Promote Your Pizza Business in 2025

Unlock the power of restaurant SEO to grow your business. Learn practical tips to optimize your Google Business Profile and attract more customers.

How to Optimize Your Restaurant’s Google Maps Listing

blog-hero-1920x678-v52.03.06.jpg

Improve Restaurant SEO with a Google Business Profile

Your restaurant homepage shouldn’t just look good — it should boost orders and drive real business results. Here’s how to turn clicks into customers.



Mx Blog - Commerce Platform - Restaurant Homepage 

Restaurant Homepage Best Practices to Boost Online Orders

Discover how mobile marketing for restaurants — from apps to emails — helps you reach diners, boost direct sales, and build lasting guest loyalty.

Mx Blog - Commerce Platform - Mobile Marketing for Restaurants

Mobile Marketing for Restaurants: 5 Ways to Get Started

Building a strong restaurant email list is one of the most effective ways to stay connected with your customers, encourage repeat visits, and boost direct sales.

Mx Blog - Commerce Platform - Restaurant Email List Header

Restaurant Email List: How to Nurture Customers with Email

Marketing your pizza shop isn't about cheesy gimmicks—it's about keeping loyal customers coming back. Here's how the DoorDash Commerce Platform helps.

Mx - Pizza Marketing Strategy - Header

Pizza Marketing Strategy: How to Boost Orders and Build Loyalty

Discover how to run effective promotions with your restaurant CRM that drive loyalty, increase orders, improve the customer experience, and boost revenue. 

Restaurant CRM Promotions Example Results

Mx Blog - Commerce Platform - Restaurant CRM Promotions Header

Restaurant CRM Promotions: What to Know Before Getting Started

Learn how to grow your list, run restaurant loyalty email campaigns, and automate messages that drive repeat orders.

restaurant email marketing merchants on laptop

Mx Blog - Commerce Platform - Email Marketing Header

Email Marketing for Restaurants: How to Build a Strategy that Drives Repeat Orders

These six email and SMS campaigns for restaurants will give you the inspiration you need to get started with direct marketing to engage your customers.

Mx Blog - Commerce Platform - SMS and Email Campaigns Header

6 Email and SMS Campaigns for Restaurants That Drive Repeat Orders

Reach customers where it matters most: their smartphones.

woman with restaurant text marketing tablet

Mx Blog - Restaurant Text Marketing Featured Image

Restaurant Text Marketing: How to Use SMS and Push to Increase Orders

Discover how modern restaurant loyalty programs leverage tech, data, and shared values to build lasting customer connections.

Group of friends dining out at a restaurant

Mx restaurant owners group at table

How to Create a Restaurant Loyalty Program That Keeps Customers Coming Back

Strong menu photos help customers choose faster, order more often, and boost restaurant sales.

Mx - How to take amazing photos - Header

6 Tips for Taking Amazing Restaurant Menu Photos

Discover how a pop-up restaurant can generate lasting local buzz, test bold ideas, and drive repeat business.

Mx Blog - Pop Up to Profit - Hero Image

Pop-Up Restaurants: A Guide to Driving Growth and Building Community​

From meals and brews to summer picnic food and florals — learn how to prepare your business to deliver on outdoor gatherings.

Mx Blog - Sushi takeout - hero

Best Picnic Foods and Business Prep Tips for Outdoor Gatherings

Find out the busiest holidays for restaurant food delivery on DoorDash, and get tips to prepare your restaurant for Christmas, New Year's, Mother's Day, and more.

CxBlog-DD-Thanksgiving-MBZ-LEAD

What are the Busiest Days for Restaurant Food Delivery?

Learn how to write mouth-watering food descriptions for your online menu, including examples of creative food descriptions to inspire you. 

blog-hero-1920x678-v37.08.01.jpg

How to Write Food Descriptions for Your Online Menu

Boost business from new and regular customers with these Valentine’s Day restaurant ideas, trends, and tips.
