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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

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Starting a new business or expanding a current one? You came to the right place for strategies, success stories, and more.

Ninetailed - EN US Only

Ninetailed - UTM Parameter

Ninetailed - Content ID

Ninetailed - Desktop Only

Ninetailed - Event based

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test

[NT-3] Mx Ninetailed Prod Testing

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

Dx - Ninetailed - Getting Started Hero Banner Test

[NT-2] Dx Production Testing

[NT-5] DDfb Ninetailed testing

[NT-4] DDfB Ninetailed Prod Testing

Discover how to create a compelling server job description that highlights your restaurant's needs, attracts top candidates, and sets them up for success.

Mx - pickup delivery takeout bags register 

Global

How to Write the Perfect Server Job Description: A Guide for Restaurants

Learn how to start and run a successful coffee shop, from writing a business plan to marketing your business to reach customers and increase profits. 

Mx Blog: How to start a coffee shot (feature)

How to Start a Coffee Shop

Discover the essential differences between fast food and fast casual dining to help you decide which restaurant model aligns best with your business goals.

Mx Blog: Fat Food vs. Fast Casual

Fast Food vs. Fast Casual: Which is Right for Your Business?

Learn how to negotiate a restaurant lease effectively, understand different lease types, and avoid common pitfalls to secure the best deal for your business.

Mx Blog: Group Meeting 

Expert Tips for Negotiating and Securing the Best Restaurant Lease

Learn if a ghost kitchen is the best fit for your business with insights, benefits, and setup tips.

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How to Know if Opening a Ghost Kitchen is Right for Your Restaurant

A pop-up restaurant is a fun and creative way for chefs and restaurateurs to test out new concepts. Follow these nine steps to success when opening one.

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Quick Guide to Starting a Pop-Up Restaurant

If you already operate a brewery, starting a taproom is the logical next step to expand your business. But what is a taproom, and how do you start one?

CxBlog-DD-Beer-Glassware

United States

How to Start a Taproom

The owner of Spain Wine Bar in Ocean City, Maryland chronicles his career change and shares the secrets to his success.


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A Biochemist's Journey to Opening a Restaurant and Wine Bar

Discover the most popular types of restaurants, from bistros and diners to coffee shops and fine dining — and learn what makes them profitable.

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The 18 Most Popular Types of Restaurants, From Fine Dining to Food Trucks

Discover how to craft a winning restaurant business plan that charts a path toward success.

Mx Blog - How to Write a Restaurant Business Plan: A Step-by-Step Guide - header

How to Write a Restaurant Business Plan: A Step-by-Step Guide

A great logo design is the foundation of your restaurant brand identity.


Mx Blog - How to Design a Restaurant Logo That Will Build Your Brand - Designer sketching logo ideas

Mx Blog - How to Design a Restaurant Logo That Will Build Your Brand - Hero

How to Design a Restaurant Logo That Will Build Your Brand

Learn the keys to opening a delivery-only, virtual restaurant and/or a restaurant that operates within another restaurant.

Mx - restaurant kitchen takeout boxes staff

How To Open a Delivery-Only Restaurant

Are you starting your own food truck? Read this guide and download the free food truck business plan template.

Mx Blog (US/CA/AU/NZ) - How To Create an Effective Food Truck Business Plan - Handing food to customer from food truck

Mx Blog (US/CA/AU/NZ) - How To Create an Effective Food Truck Business Plan - hero

How To Create an Effective Food Truck Business Plan

Learn how to take a strategic approach to location analysis before bringing your restaurant to new neighborhoods. 

Mx Blog (US/CA/AU/NZ) - Restaurant Location Strategy: How to Choose Where to Open Your Business - Owner wearing apron on sidewalk

Mx Blog (US/CA/AU/NZ) - Restaurant Location Strategy: How to Choose Where to Open Your Business - hero

Restaurant Location Strategy: How to Choose Where to Open Your Business

New York-style Pizza in Miami. Tokyo-style sushi in New York. David Foulquier has built his nascent restaurant empire by thinking outside the box. 

Mx Blog - Opening a restaurant: The Chameleon

The Chameleon

Learn seven strategies for finding investors to help finance your restaurant concept.

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United States, Canada & Australia

How to Find Restaurant Investors

Are you starting a restaurant? Use this new restaurant checklist to guide you as you choose a location, develop a business plan, and build your brand. 

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Opening a Restaurant Checklist: 6 Essential Steps

These restaurant advertising strategies can help you reach new customers and engage past guests. Let's explore successful restaurant ads.

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Mx Blog (US/CA/AU/NZ) Taco stand

Restaurant Advertising Ideas

Find out all you need to know about how to pitch to restaurant investors and create a compelling restaurant pitch deck.

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How to Create a Restaurant Pitch Deck

Memorable mission statements are a secret ingredient for success in the restaurant industry.

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How to Write a Restaurant Mission Statement

Learn how to prepare for a safe restaurant reopening, revamping operations and adding revenue streams to sustain your business for the long term.