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Grow sales on your own channels with the DoorDash Commerce Platform

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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

Disclaimer

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With Online Ordering, orders placed through your own channels (website, native apps, social media, Google page) show up on your POS.POS and Aggregator / Middlewares that support these features offer more streamlined Online Ordering integrations:

Channel based menus & pricing

Channel based order tags

Staff tips

What is DoorDash Online Ordering?

Live menu sync

Order ready signal

Real-time 86ing

Self-guided store setup

Self-serve integration activation

What features are required for Preferred Integration status?

Discover local, on-demand delivery or pickup from restaurants, grocery, convenience stores, and more.

I'm a Customer...

Our signup process takes just a few minutes, and most Dashers can start earning within days.

I want to Dash...

Grow your business and reach new customers on the DoorDash App or on your website by partnering with us.

I'm a Merchant...

Learn how businesses of all types and sizes partner with DoorDash to reach new customers, improve margins, and grow.

Catering Traffic

Ninetailed - EN Only

Ninetailed - EN US Only

Ninetailed Audience - Cx Reach - David Cohen

Ninetailed - Mx - Profitability - Brett Geigher 

Ninetailed - Mx - Cx Reach - Nicole Bean

Ninetailed - Mx - Profitability - Angela Wright

Includes users who visited landing pages with clean URLs (ie: URLs without query parameters).
This typically filters for traffic from non-paid sources, such as organic search, direct visits, or untagged referrals, and excludes most paid media, tracked email, or campaign links that use UTM parameters.

Ninetailed - Non-paid Traffic [Testing]

Ninetailed - UTM Parameter

Ninetailed - Content ID

Ninetailed - Desktop Only

Ninetailed - Event based

[NT-2] Dx Production Testing

The purpose of this test is to ramp up the new signup flow. 

Dx - Ninetailed - Login V3 Ramp Up

[NT-4] DDfB Ninetailed Prod Testing

If we replace the form on Commerce Platform page with a video, conversion will stay flat. 
https://app.amplitude.com/analytics/doordash/chart/xj3wwwpg?source=copy+url

Mx - Ninetailed - DCP Hero

DDfB - Ninetailed Catering - Order now/Concierge form Test

Variant with new headline + imagery will result in improved conversions. 

Mx - Ninetailed - Alcohol Hero Test

Mx - Ninetailed - DCP Form Test - Shortened Version

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test [Inactive]

Hypothesis: If we replace current homepage copy with concise, benefit-forward messaging and value proof points similar to those used by UberEats and ChowNow, then we will increase lead form submissions from merchants because the new positioning will better align with their priorities and decision-making criteria.


Brief: https://docs.google.com/document/d/1idJE_EGsJwgSjr0o9LpM3phFoPEpK0mV8WeX0YSJwtA/edit?tab=t.0

Mx - Ninetailed - Homepage Hero Copy Test

A/B test restaurants page hero embedded or not

Mx - Restaurants Page Test Allie

Test (Mx) - Ninetailed - Conference 

test

Mx - Ninetailed Experience - Cx Reach - Nicole Bean

Mx - Ninetailed Experience - Cx Reach - David Cohen

Mx - Ninetailed Experience - Profitability - Angela

Mx - Ninetailed Experience - Profitability - Brett

Mx - Ninetailed - DCP Form - Header Copy Test

Will having hero / not having hero drive better performance? 

Mx - Restaurants - Hero Test - Susan

Adding social proof into the hero of the Online Ordering page will increase conversion rate. 

Mx - Ninetailed - Online Ordering Social Proof

Testing headline + form on page  vs. headline + form behind button + photo. If including the photo doesn't hurt conversion we'd like to go that route

Mx - Ninetailed - Online Ordering Hero with Form Embedded

Dx - Ninetailed - Getting Started Hero Banner Test

DDfB Pharma CTA: Connect Now vs Connect with Sales

DDfB CTA Button Connect Now vs Connect with Sales

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

[NT-5] DDfb Ninetailed testing

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

[NT-3] Mx Ninetailed Prod Testing

By tailoring the 'Main Street Summit: Los Angeles' section's language and call-to-action to emphasize local engagement, community support, and innovative solutions for small-to-medium businesses in the tech space, we can increase engagement among the 'Ninetailed - EN US Only' audience. This personalization will highlight DoorDash's commitment to fostering community connections and supporting local commerce, which is likely to resonate with the audience's values and interests.

Community-Focused Personalization

Mx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

Joyce Florist’s mother-daughter duo uncovered an untapped market and took their nearly three-decade-old flower shop to new heights with DoorDash Marketplace.

Mx - Joyce Florist - Header

Global

Joyce Florist of Dallas Saw #%  in Sales Growth with DoorDash

Discover how this growing Bay Area restaurant group leverages DoorDash to expand their business by making their fine dining concepts available for delivery.

Mx (Global) - Omakase Restaurant Group - Header

How Omakase Restaurant Group Delivers World-class Cuisine with DoorDash

Learn how True Food Kitchen leveraged DoorDash Capital, enabling them to scale their business while also investing in existing locations.

true-food-kitchen-header

How True Food Kitchen Used DoorDash Capital to Fuel Expansion

Discover how H&H Bagels partnered with DoorDash to build a tech-forward franchise model, bringing their authentic New York City bagels to customers across the country.

Mx H&H Bagels - hero image

How H&H Bagels Scaled their Beloved NYC Brand Nationally with DoorDash

Read up on how this beloved Thai restaurant leverages DoorDash marketing tools to win new customers across locations.

Farmhouse Thai

How Farmhouse Kitchen Earned Nearly $150K with Sponsored Listings

Discover how fast and flexible financing helped this restaurant pivot quickly to handle critical equipment repairs.

mx woman with pizza boxes

United States & Canada

How Little George's Pizza & Pasta Local Guys Tackled an Unexpected Expense with DoorDash Capital

Learn how this Indian-inspired restaurant partners with DoorDash to grow their customer base in Washington, DC.

Mx - Blog - Daru Casestudy - Lobster

How Daru Delivers Fine Dining at Home with DoorDash

Learn how this iconic Black-owned soul food restaurant in Los Angeles adapted to an evolving neighborhood while staying true to its roots. 

Mx - Dulan's - hero image

How Dulan's on Crenshaw Increased Revenue 25% with DoorDash

Learn how this San Francisco neighborhood staple used DoorDash Capital to expand their business, even in the city's unpredictable restaurant market.

Fiorella case study: table spread

How Fiorella Scaled Their Business Amid Uncertainty with DoorDash Capital

Learn how this beloved San Francisco-based neighborhood Italian restaurant acquires new regulars by partnering exclusively with DoorDash. 

How Fiorella Acquired 2,700+ New Customers with DoorDash Promotions

Learn how this Washington DC-based Mexican restaurant created a recipe for success with Sponsored Listings, integrations, and DashPass. 

Mx - Mi Video - huevos rancheros - hero

How Mi Vida Doubled their DoorDash Sales Year-Over-Year

This family-style Sichuan restaurant increased order volume with Online Ordering.

Mx Blog Han Dynasty 

How Han Dynasty Increased DoorDash Orders by 23% With Online Ordering

Learn how this "fast-fine" Greek restaurant increased DoorDash orders by upgrading its website.

Mx blog Souvla

How Souvla Increased DoorDash Orders by 28% With Online Ordering

This Los Angeles-based pizza restaurant used Online Ordering to streamline and scale their operations.

Mx - Success Stories - Triple Beam Pizza

How Triple Beam Pizza Increased Website Sales by 14% With Online Ordering

By switching to Online Ordering, the family business made ordering simpler and increased sales.

Mx Blog Biscuit Love

How Biscuit Love Grew Their Online Delivery Sales by 30% With Online Ordering

The Texas-based taqueria made small changes with Smart Button that brought big business wins.

Mx Blog Taqueria Arandas

How Taqueria Arandas Increased Its Total Online Ordering Sales by 150%

Using a streamlined online ordering platform, mobile app, and easy-to-use loyalty integration, the team at bb.q Chicken successfully modernized the customer experience.

Mx Blog: bb.q Chicken

How bb.q Chicken Switched to DoorDash for Online Ordering and Grew Sales by 40%

Learn how this Los Angeles-based fast casual restaurant partnered with DoorDash to reach new customers and grow delivery sales. 

Mx Blog: Mendocino Farms - Mendo Cow

How Mendocino Farms Achieved 10X Returns with DoorDash Promotions

The healthy fast-casual restaurant updated its web ordering and introduced mobile ordering to elevate its online customer experience. 

Mx Learning Center - 3Native Success Stories

How 3Natives Simplified Ordering and Grew Sales by 26% with Online Ordering

Learn how this health-conscious restaurant uses the Online Ordering mobile app to make ordering more convenient and build customer loyalty.

Mx Blog: Green Tomato Grill Banner

Green Tomato Grill Boosts Customer Loyalty Through Online Ordering Mobile App

Learn how this popular new Washington, DC-based Filipino restaurant drives sales and offers its signature hospitality through delivery. 

Mx Blog - Hiraya success story - featured image

How Hiraya Reaches Beyond their Neighborhood with DoorDash

With 160+ locations known for stone-baked pizzas and local craft brews, Mellow Mushroom expanded their customer reach through DoorDash Drive On-Demand delivery.

Mx Blog - Success Stories: Mellow Mushroom (1)

United States, Australia & New Zealand

How Mellow Mushroom's Holiday Promotion Drove 200% More Drive On-Demand Orders

Discover how Sundaze Burgers transformed from a virtual pop-up into a thriving six-figure business in Poughkeepsie, NY with DoorDash's support.

Mx Blog (US/CA/AU/NZ) - Sundaze Burgers Success Story - Burgers

How Sundaze Burgers Grew Monthly DoorDash Sales by 473%

Learn how this Southern fast-food chain leveraged DoorDash Drive On-Demand to significantly increase their delivery order volume and average sales per store.

Mx Blog - Success Story Jack's - Hero

How Jack's Increased its Delivery Order Volume by 33% with Drive On-Demand

Discover how this Asian cuisine-focused food delivery platform leveraged a preferred partnership with DoorDash Drive On-Demand to boost operations, customer satisfaction, and achieve remarkable growth.

Mx - Learning Center (Fantuan)

How Fantuan Increased Weekly Orders by 5X with DoorDash Drive On-Demand

Discover how Lazy Days Brewing used DoorDash to establish their brand and make the most of their existing POS system.

Mx Blog (US/CA/AU/NZ) - Success Story - Lazy Days Brewing - Beer

Lazy Days Brewing Uses DoorDash to Overcome Early Entrepreneurial Challenges

Learn tips to optimize your delivery menu and increase online sales from this Washington, DC-based Michelin-star chef. 

Mx blog Baker's Daughter featured image restaurant exterior

How Delivery Helps Baker's Daughter Expand Its Footprint Beyond DC

Restaurateur Lakita Spann shares her restaurant leadership framework to set hospitality teams up for success. 

Mx - blog - Restaurant-Leadership-with-Lakita-Spann Header 

How Leadership Training Can Revolutionize Your Restaurant

Tacos Frida's authentic Oaxacan cuisine thrives in Montreal, with DoorDash deliveries boosting their business and community connections.

Mx Blog (US/CA/AU/NZ) - Success Story - Tacos Frida - Featured image

How Tacos Frida Grew Beyond Their Neighbourhood by Partnering With DoorDash

Discover why this Berkeley Springs, WV fan favorite restaurant partners with DoorDash to reach new customers.


Mx Blog - Mythical Pizza - hero

How Mythical Pizza Grows its Legendary Brand through Delivery

Learn how Falafel Yoni in Montreal grew with DoorDash's help, offering authentic Middle Eastern flavours and expanding their reach.

Mx Blog (US/CA/AU/NZ) - Success Story - Falafel Yoni - featured image

How Falafel Yoni Grew Their Restaurant Business with DoorDash’s Local Marketing Program

Find out how this Bay Area-based Mediterranean restaurant grew their delivery business after partnering exclusively with DoorDash.

Mx - Oren's Hummus - Header

Why Oren's Hummus Partners Exclusively with DoorDash for Delivery

The owner of Spain Wine Bar in Ocean City, Maryland chronicles his career change and shares the secrets to his success.


Mx Blog - How Spain Wine Bar's Founder Went From Biochemistry to Opening a Restaurant - hero

A Biochemist's Journey to Opening a Restaurant and Wine Bar

Find out why this Denver-based bagel shop partners with DoorDash exclusively to grow a profitable off-premise business. 

Mx blog - Rosenberg's - featured image

Why Rosenberg's Bagels Quit Third-Party Delivery — Then Partnered Exclusively with DoorDash

The co-founder of Washington, DC's Immigrant Food explains how finding purpose through food advocacy helped her restaurant brand expand.

Mx Blog - Immigrant Food - header

How Immigrant Food's Dine-In Transition Amplified Their "Gastroadvocacy" Impact

Discover how this Black women-owned liquor store partnered with DoorDash to grow sales and deliver to neighborhoods across Washington, DC.

LA Liquors owners store exterior

How LA Liquors Reached New Customers and Increased Revenue with Alcohol Delivery

Find out how this Miami-based taqueria partnered with DoorDash to increase sales through creative marketing campaigns.

Mx Blog - Coyo Taco - Featured Image

Why Coyo Taco Left DoorDash — and Came Back

Learn how this restaurant group increased average order value and grew their customer base with Fiserv gift cards, Paytronix loyalty, and DoorDash’s online ordering.

Lettuce Entertain You - Restaurant Interior

United States

How DoorDash Online Ordering Helped Drive Loyalty and More Visits for Lettuce Entertain You

Find out how this Dallas-based late-night pizzeria worked with DoorDash to create a partnership that worked for their unique needs.