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Grow sales on your own channels with the DoorDash Commerce Platform

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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

Disclaimer

If you'd like to request an integration, click “Request partner” below

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With Online Ordering, orders placed through your own channels (website, native apps, social media, Google page) show up on your POS.POS and Aggregator / Middlewares that support these features offer more streamlined Online Ordering integrations:

Channel based menus & pricing

Channel based order tags

Staff tips

What is DoorDash Online Ordering?

Live menu sync

Order ready signal

Real-time 86ing

Self-guided store setup

Self-serve integration activation

What features are required for Preferred Integration status?

Discover local, on-demand delivery or pickup from restaurants, grocery, convenience stores, and more.

I'm a Customer...

Our signup process takes just a few minutes, and most Dashers can start earning within days.

I want to Dash...

Grow your business and reach new customers on the DoorDash App or on your website by partnering with us.

I'm a Merchant...

Simplify and improve business operations with help and inspiration from experts and peers.

NT - Paid Search & Campaign ID = 22387350661 or 22387350661 (BOF)

Mx - Alcohol Visitors

Mx - Sponsored Listings Visitors

Mx - Promotions Visitors 

Mx - Returning Marketplace Users

Ninetailed - EN US Only

Ninetailed - Returning Users

Traffic includes: 
utm_source=Google&utm_medium=Paid_Display
utm_source=Google&utm_medium=Paid_Search
utm_source=Bing&utm_medium=Paid_Search

NT - Paid Search & Display Traffic (BOF)

Ninetailed - US Only (New)

Ninetailed - US Only

Catering Traffic

Ninetailed - EN Only

Ninetailed Audience - Cx Reach - David Cohen

Ninetailed - Mx - Profitability - Brett Geigher 

Ninetailed - Mx - Cx Reach - Nicole Bean

Ninetailed - Mx - Profitability - Angela Wright

Includes users who visited landing pages with clean URLs (ie: URLs without query parameters).
This typically filters for traffic from non-paid sources, such as organic search, direct visits, or untagged referrals, and excludes most paid media, tracked email, or campaign links that use UTM parameters.

Ninetailed - Non-paid Traffic [Testing]

Ninetailed - UTM Parameter

Ninetailed - Content ID

Ninetailed - Desktop Only

Ninetailed - Event based

Hypothesis: If we replace current homepage copy with concise, benefit-forward messaging and value proof points consistent with the ad assets, then we will increase lead form submissions from merchants because the new positioning will better align with their expectations. 


Brief: https://docs.google.com/document/d/1idJE_EGsJwgSjr0o9LpM3phFoPEpK0mV8WeX0YSJwtA/edit?tab=t.0

Mx - Ninetailed - Paid Traffic - Homepage Hero Copy Test V2

We think by focusing on the pricing plan module and adding it top of fold, we will increase conversion.

Mx - Ninetailed - Marketplace Pricing v Content Test

Mx - Homepage - Content Retargeting - Promotions

Mx - Homepage - Content Retargeting - Alcohol

Mx - Homepage - Content Retargeting - Sponsored Listings

Mx - Ninetailed - Homepage Hero Returning Users - Recommended Product

When users return to the Marketplace Landing page, they see a "Welcome Back" Message in the Hero

Mx - Ninetailed Personalization - Marketplace Returning users

For returning users, show a "welcome back" message in the hero for Homepage

Mx - Ninetailed Personalization - Homepage Returning Users

Mx - Ninetailed - Homepage Hero Returning Users Messaging

For returning users, show a "welcome back" message

Mx - MP Page - Returning Users

Mx - Ninetailed Experience - Cx Reach - David Cohen

More benefit-driven, Dasher-first language (highlighting earnings, variety, and flexibility) will increase engagement and conversion versus generic product naming. https://docs.google.com/document/d/17IbgVyIBWxOQrlPFMwRRjaDz579xRI4KZXQQ7F3Y4qs/edit?usp=sharing

Dx - Ninetailed - Shop & Deliver Homepage Hero Test

Hypothesis: If we replace current homepage copy with concise, benefit-forward messaging and value proof points similar to those used by UberEats and ChowNow, then we will increase lead form submissions from merchants because the new positioning will better align with their priorities and decision-making criteria.


Brief: https://docs.google.com/document/d/1idJE_EGsJwgSjr0o9LpM3phFoPEpK0mV8WeX0YSJwtA/edit?tab=t.0

Mx - Ninetailed - Homepage Hero Copy Test

The purpose of this test is to ramp up the new signup flow. 

Dx - Ninetailed - Login V3 Ramp Up

Shortening the page will improve lead form submissions. 

Mx - Ninetailed - Online Ordering - Shorter Page

Mx - Ninetailed - Homepage Image Test

Mx - Ninetailed - DCP - Video

[NT-5] DDfb Ninetailed testing

DDfB Pharma CTA: Connect Now vs Connect with Sales

[NT-4] DDfB Ninetailed Prod Testing

[NT-2] Dx Production Testing

If we replace the form on Commerce Platform page with a video, conversion will stay flat. 
https://app.amplitude.com/analytics/doordash/chart/xj3wwwpg?source=copy+url

Mx - Ninetailed - DCP Hero

DDfB - Ninetailed Catering - Order now/Concierge form Test

Variant with new headline + imagery will result in improved conversions. 

Mx - Ninetailed - Alcohol Hero Test

Mx - Ninetailed - DCP Form Test - Shortened Version

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test [Inactive]

A/B test restaurants page hero embedded or not

Mx - Restaurants Page Test Allie

Test (Mx) - Ninetailed - Conference 

test

Mx - Ninetailed Experience - Cx Reach - Nicole Bean

Mx - Ninetailed Experience - Profitability - Angela

Mx - Ninetailed Experience - Profitability - Brett

Mx - Ninetailed - DCP Form - Header Copy Test

Will having hero / not having hero drive better performance? 

Mx - Restaurants - Hero Test - Susan

Adding social proof into the hero of the Online Ordering page will increase conversion rate. 

Mx - Ninetailed - Online Ordering Social Proof

Testing headline + form on page  vs. headline + form behind button + photo. If including the photo doesn't hurt conversion we'd like to go that route

Mx - Ninetailed - Online Ordering Hero with Form Embedded

Dx - Ninetailed - Getting Started Hero Banner Test

DDfB CTA Button Connect Now vs Connect with Sales

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

[NT-3] Mx Ninetailed Prod Testing

By tailoring the 'Main Street Summit: Los Angeles' section's language and call-to-action to emphasize local engagement, community support, and innovative solutions for small-to-medium businesses in the tech space, we can increase engagement among the 'Ninetailed - EN US Only' audience. This personalization will highlight DoorDash's commitment to fostering community connections and supporting local commerce, which is likely to resonate with the audience's values and interests.

Community-Focused Personalization

Mx - Ninetailed - Homepage Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

Restaurant automation software can help restaurants streamline daily operations and keep teams focused on great service.

Mx Blog Restaurant Automation Software Explained - Hero Image

Global

Restaurant Automation Software Explained: Reduce Labor Costs Without Sacrificing Service

Find out how DoorDash works for food trucks, and learn about key features that set up food truck operators for success.

Mx - How DoorDash Works for Food Truck Delivery - Header

How DoorDash Works for Food Truck Delivery

Discover restaurant slow season tips to help turn downtime into long-term growth opportunities.

Mx - restaurant owner tablet

Restaurant Slow Season: How To Turn Downtime Into Long-Term Growth

Learn how to craft a standout restaurant busser job description that draws in top candidates and lays the foundation for smooth, reliable service.

Mx Blog - How to Write the Perfect Restaurant Busser Job Description - Hero Image

Restaurant Busser Job Description Template: Back of House Duties & Hiring Guide

Discover how to write a standout restaurant manager job description that reflects your needs, attracts top talent, and sets the stage for long-term success.

Mx_Superfine_DiningRoom_MxComputer_0624

How to Write the Perfect Restaurant Manager Job Description: A Guide for Restaurants

Learn the advantages and potential drawbacks of owning a restaurant franchise, so you can make the best decision for your business.

Mx restaurant kitchen staff working

The Pros and Cons of Owning a Restaurant Franchise

Discover how to write a compelling bartender job description that meets your restaurant's needs, attracts top talent, and sets them up for success.

Mx Blog: bartender-header

How to Write the Perfect Bartender Job Description: A Guide for Restaurants

Be ready for a health inspection at any time with these tips and a restaurant cleaning checklist that helps you prepare your staff and protect your customers.

Mx Blog: How To Prepare Your Restaurant For An Inspection

How To Prepare Your Restaurant For An Inspection With A Kitchen Cleaning Checklist

Learn how to open a restaurant with our checklist including developing a business plan, restaurant marketing strategies, and managing startup costs.

Mx - Online Ordering - Online Ordering 'Smart Button'

Opening a Restaurant Checklist: 9 Essential Steps

Discover how to create a compelling server job description that highlights your restaurant's needs, attracts top candidates, and sets them up for success.

Mx - pickup delivery takeout bags register 

How to Write the Perfect Server Job Description: A Guide for Restaurants

Learn how to negotiate a restaurant lease effectively, understand different lease types, and avoid common pitfalls to secure the best deal for your business.

Mx Blog: Group Meeting 

Expert Tips for Negotiating and Securing the Best Restaurant Lease

A pop-up restaurant is a fun and creative way for chefs and restaurateurs to test out new concepts. Follow these nine steps to success when opening one.

Quick-Guide-to-Starting-a-Pop-Up-Restaurant-header

Quick Guide to Starting a Pop-Up Restaurant

Understand how AI restaurant solutions are being used now and in the near future.

Mx Blog_ Guide to AI technology

A Guide to AI Technology for Restaurants

For restaurant owners, learning how to keep food hot during transport is vital for customer satisfaction. Discover best practices for ensuring your food is stored and delivered in peak condition.

Mx Blog: How-to-keep-food-warm-02

How to Keep Food Hot for Delivery

Preventing cross-contamination protects your customers and your restaurant. This is what you need to know when it comes to dine-in and delivery.

Mx Blog: How to Prevent Cross-Contamination 1

Tips to Prevent Cross-Contamination in Your Restaurant

Learn about the different types of POS systems for restaurants to understand the best options for your business.

POS System Restaurants - Feature Image

Everything You Need to Know About POS Systems for Restaurants

Discover how Lazy Days Brewing used DoorDash to establish their brand and make the most of their existing POS system.

Mx Blog (US/CA/AU/NZ) - Success Story - Lazy Days Brewing - Beer

Lazy Days Brewing Uses DoorDash to Overcome Early Entrepreneurial Challenges

Discover how to use key restaurant metrics like sales data and customer satisfaction ratings to track goals, optimize operations, and boost profits.

Mx Restaurant metrics hero

Essential Restaurant Metrics to Boost Your Profits

The most successful businesses don't just review sales reports — they use analytics and insights to manage food costs, enhance customer experiences, optimize marketing campaigns, and more.

Mx Blog - header-Navigating Food Delivery Analytics

How to Use Restaurant Analytics to Help Increase Revenue

Restaurateur Lakita Spann shares her restaurant leadership framework to set hospitality teams up for success. 

Mx - blog - Restaurant-Leadership-with-Lakita-Spann Header 

United States & Canada

How Leadership Training Can Revolutionize Your Restaurant

Explore the differences between in-house delivery vs. third-party food delivery services for restaurants.

blog-hero-1920x678-v78.03.01.jpg

Comparing In-House and Third-Party Food Delivery Services for Restaurants

Third-party delivery services have changed how businesses operate, including restaurants, grocery stores, and florists. Here’s what to look for in a partner platform.

Mx Blog (US/CA/AU/NZ) - How Third-Party Delivery Services Work - Hero

How Third-Party Delivery Services Work

Learn why DoorDash is the ultimate third-party delivery platform for restaurants and a wide variety of merchants.

Mx Blog - How to Partner With DoorDash: Your Complete Guide to Third-Party Delivery - hero

How to Partner With DoorDash: Your Complete Guide to Third-Party Delivery

Discover how to conduct a SWOT analysis for your restaurant to enhance your growth strategy, including our free template.

How to Do a SWOT Analysis for Your Restaurant 

Learn about the food delivery advantages for restaurants that partner with a third-party provider.

Mx Blog (US/CA/AU/NZ) - The Advantages of Online Food Delivery for Your Restaurant - header

The Advantages of Online Food Delivery for Your Restaurant

Discover how to craft a winning restaurant business plan that charts a path toward success.

Mx Blog - How to Write a Restaurant Business Plan: A Step-by-Step Guide - header

How to Write a Restaurant Business Plan: A Step-by-Step Guide

Learn how restaurateur Mike Solomonov built a thriving restaurant group steeped in his core values of generosity and hospitality — and how he brings this hospitality to third-party orders.

Chef Michael Solomonov

How Hospitality Fuels Mike Solomonov's Restaurants, On-Premise and Off-Premise

Are you starting your own food truck? Read this guide and download the free food truck business plan template.

Mx Blog (US/CA/AU/NZ) - How To Create an Effective Food Truck Business Plan - Handing food to customer from food truck

Mx Blog (US/CA/AU/NZ) - How To Create an Effective Food Truck Business Plan - hero

How To Create an Effective Food Truck Business Plan

From optimizing space to considering equipment placement, explore the key factors for improving a commercial kitchen floor plan.

Marketplace

Commerce Platform