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The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.

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Simplify and improve business operations with help and inspiration from experts and peers.

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Ninetailed - UTM Parameter

Ninetailed - Content ID

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Ninetailed - Event based

DDfB Pharma CTA: Connect Now vs Connect with Sales

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DDfB CTA Button Connect Now vs Connect with Sales

[NT-5] DDfb Ninetailed testing

[NT-4] DDfB Ninetailed Prod Testing

Hypothesis: If we increase the emphasis of ‘delivery’ on the Hero component by changing 1) the background color to white and bold ‘alcohol delivery’ and 2) the featured image to showcase a DD hotbag, then we expect to see an increase in conversions by reducing the time for a Mx user to understand what value DoorDash can offer.

Mx - Ninetailed - Alcohol Paid LP Test

Problem: With a decline in conversion rate on dasher.doordash.com over the last 60 days, we’d like to see if testing new hero module copy increases conversion. 
Solution: A/B test headline and subhead copy as well as refreshed imagery on the US homepage to see if conversion rate increases. 
Brief: https://docs.google.com/document/d/1T2XNAt41FNJfhjwqxoIKD9z-uAcLfyIOzQPAVQ2LhAc/edit?usp=sharing

Dx - Ninetailed - Homepage Hero Test

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[NT-3] Mx Ninetailed Prod Testing

By tailoring the 'Main Street Summit: Los Angeles' section's language and call-to-action to emphasize local engagement, community support, and innovative solutions for small-to-medium businesses in the tech space, we can increase engagement among the 'Ninetailed - EN US Only' audience. This personalization will highlight DoorDash's commitment to fostering community connections and supporting local commerce, which is likely to resonate with the audience's values and interests.

Community-Focused Personalization

Mx - Ninetailed - Homepage Hero Test

Moving up the value prop of the gift card for admins will increase our CVR

Employee Appreciation Day Hero Test

Mx - Ninetailed - Alcohol Paid Media LP Test

[NT-2] Dx Production Testing

Learn the advantages and potential drawbacks of owning a restaurant franchise, so you can make the best decision for your business.

Mx restaurant kitchen staff working

Global

The Pros and Cons of Owning a Restaurant Franchise

Discover how to write a compelling bartender job description that meets your restaurant's needs, attracts top talent, and sets them up for success.

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How to Write the Perfect Bartender Job Description: A Guide for Restaurants

Be ready for a health inspection at any time with these tips and a restaurant cleaning checklist that helps you prepare your staff and protect your customers.

Mx Blog: How To Prepare Your Restaurant For An Inspection

How To Prepare Your Restaurant For An Inspection With A Kitchen Cleaning Checklist

Learn how to open a restaurant with our checklist including developing a business plan, restaurant marketing strategies, and managing startup costs.

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Opening a Restaurant Checklist: 9 Essential Steps

Discover how to create a compelling server job description that highlights your restaurant's needs, attracts top candidates, and sets them up for success.

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How to Write the Perfect Server Job Description: A Guide for Restaurants

Learn how to negotiate a restaurant lease effectively, understand different lease types, and avoid common pitfalls to secure the best deal for your business.

Mx Blog: Group Meeting 

Expert Tips for Negotiating and Securing the Best Restaurant Lease

A pop-up restaurant is a fun and creative way for chefs and restaurateurs to test out new concepts. Follow these nine steps to success when opening one.

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Quick Guide to Starting a Pop-Up Restaurant

Understand how AI restaurant solutions are being used now and in the near future.

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A Guide to AI Technology for Restaurants

For restaurant owners, learning how to keep food hot during transport is vital for customer satisfaction. Discover best practices for ensuring your food is stored and delivered in peak condition.

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How to Keep Food Hot for Delivery

Preventing cross-contamination protects your customers and your restaurant. This is what you need to know when it comes to dine-in and delivery.

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Tips to Prevent Cross-Contamination in Your Restaurant

Learn about the different types of POS systems for restaurants to understand the best options for your business.

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Everything You Need to Know About POS Systems for Restaurants

Discover how Lazy Days Brewing used DoorDash to establish their brand and make the most of their existing POS system.

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Lazy Days Brewing Uses DoorDash to Overcome Early Entrepreneurial Challenges

Discover how to use key restaurant metrics like sales data and customer satisfaction ratings to track goals, optimize operations, and boost profits.

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Essential Restaurant Metrics to Boost Your Profits

The most successful businesses don't just review sales reports — they use analytics and insights to manage food costs, enhance customer experiences, optimize marketing campaigns, and more.

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How to Use Restaurant Analytics to Help Increase Revenue

Restaurateur Lakita Spann shares her restaurant leadership framework to set hospitality teams up for success. 

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United States & Canada

How Leadership Training Can Revolutionize Your Restaurant

Explore the differences between in-house delivery vs. third-party food delivery services for restaurants.

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Comparing In-House and Third-Party Food Delivery Services for Restaurants

Third-party delivery services have changed how businesses operate, including restaurants, grocery stores, and florists. Here’s what to look for in a partner platform.

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How Third-Party Delivery Services Work

Learn why DoorDash is the ultimate third-party delivery platform for restaurants and a wide variety of merchants.

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How to Partner With DoorDash: Your Complete Guide to Third-Party Delivery

Discover how to conduct a SWOT analysis for your restaurant to enhance your growth strategy, including our free template.

How to Do a SWOT Analysis for Your Restaurant 

Learn about the food delivery advantages for restaurants that partner with a third-party provider.

Mx Blog (US/CA/AU/NZ) - The Advantages of Online Food Delivery for Your Restaurant - header

The Advantages of Online Food Delivery for Your Restaurant

Discover how to craft a winning restaurant business plan that charts a path toward success.

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How to Write a Restaurant Business Plan: A Step-by-Step Guide

Learn how restaurateur Mike Solomonov built a thriving restaurant group steeped in his core values of generosity and hospitality — and how he brings this hospitality to third-party orders.

Chef Michael Solomonov

How Hospitality Fuels Mike Solomonov's Restaurants, On-Premise and Off-Premise

Are you starting your own food truck? Read this guide and download the free food truck business plan template.

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How To Create an Effective Food Truck Business Plan

From optimizing space to considering equipment placement, explore the key factors for improving a commercial kitchen floor plan.

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How to Make Your Commercial Kitchen Layout More Efficient

Learn how this restaurant group increased average order value and grew their customer base with Fiserv gift cards, Paytronix loyalty, and DoorDash’s commission-free* online ordering.

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United States

How DoorDash Online Ordering Helped Drive Loyalty and More Visits for Lettuce Entertain You

How DoorDash Drive On-Demand’s white-label solution increased sales and improved customer experience.

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How honeygrow Grew their Orders by 31% with Drive On-Demand

Get an overview of restaurant business insurance and policies to consider, including general liability, commercial property, worker's compensation, liquor liability, and more.

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Restaurant Business Insurance: What Operators Need to Know

Learn how this Bay Area restaurant increased their sales with DoorDash Online Ordering.

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Switching to Online Ordering Increased Poke House’s Sales by 72%

Learn how to take a strategic approach to location analysis before bringing your restaurant to new neighborhoods. 

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Restaurant Location Strategy: How to Choose Where to Open Your Business

Learn how paying tips through payroll helps restaurants streamline operations, reduce risks, and ensure compliance with tipping rules.

Mx Blog (US) - Why Restaurant Owners Should Be Paying Tips Through Payroll - server with croissant

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Why Restaurant Owners Should Be Paying Tips Through Payroll

COO Emily Biederman shares why she recommends choosing just one partner for third-party delivery.

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Why Steuben's Partners Exclusively with DoorDash for Third-Party Delivery

Learn how Water St. Cafe builds trust and transparency with drivers, known as Dashers, to make deliveries and pickups a breeze.

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How Water St. Cafe Builds Strong Dasher Relationships

Discover actionable strategies to improve winter restaurant operations and attract customers.

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Optimize Your Winter Restaurant Operations During Slow Season 

Co-packing, also known as contract packaging, can be a boost to building your brand and driving new revenue. 

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What Is a Co-Packer and How Can They Help Grow Your Business?

Do you want to pursue restaurant franchising? Get firsthand insights from a successful franchise entrepreneur.

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How to Franchise a Restaurant: Advice from a Successful Franchise Operator

Learn which food costs are climbing and creative ways to fight restaurant inflation

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Restaurant Inflation: How Rising Food Costs Impact the Industry

Turnover may be the norm in the service industry, but with the right restaurant job descriptions you can set expectations early and build a great team.

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11 Restaurant Job Descriptions to Help You Hire & Keep Great Staff

Our restaurant guide for outdoor dining is packed with advice, from patio setup and weatherproofing to seasonal menu development and operations.

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How to Prepare Your Restaurant for Outdoor Dining

Whether you have a patch of sidewalk or an expansive parklet, make your restaurant’s outdoor dining area stand out with these patio design tips.

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9 Restaurant Patio Design Ideas to Create an Outdoor Dining Oasis 

From business partnerships to food delivery partnerships to community partnerships, learn how restaurant partnerships can help you thrive. 

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Restaurant Partnerships: What Business Owners Need to Know

Learn about average profit margin for grocery stores, pet stores, liquor stores, flower shops, and more.

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Comparing Average Profit Margin by Industry

Learn how to run a successful restaurant with strategies from veteran restaurant owners to help up-and-comers establish and grow their business. 

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How to Run a Restaurant Successfully: 7 Tips from Restaurant Owners

Get a breakdown of common restaurant expenses, as well as strategies to reduce restaurant costs and increase profit margins.

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United States, Canada & Australia

How to Reduce Restaurant Costs and Improve Profits

Successful restaurant managers set the tone for the entire customer experience. Use these restaurant manager tips to optimize operations and boost your bottom line.

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6 Restaurant Manager Tips to Boost Your Bottom Line

Learn how this Boston-based restaurant group increased their sales and average order value using gift cards and online ordering.

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How Legal Sea Foods Increased Sales with Gift Cards on Storefront

Learn how to build an effective restaurant training program that gets your team up to speed faster.

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How to Build an Effective Restaurant Training Program

Learn how this Ohio sandwich shop turned to DoorDash Capital to receive fast, flexible financing to cover an unexpected cost. Not currently available in Quebec.

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How No Fork Received Fast, Easy Financing with DoorDash Capital

Learn how restaurants and small businesses can offer affordable health and training benefits to their employees to improve hiring and increase retention.